About US

About Coverage Skin Care

Welcome to Coverage, where tradition meets innovation in the world of skincare. Founded by the visionary trio, Ali Zaidi, Asgher Zaidi and Hassan Zaidi,Coverage is a testament to four decades of excellence in the cosmetic business.

Our Legacy

For over 40 years, the Zaidi family has been a driving force in the cosmetic industry. Asgher zaidi, a distinguished chemist and chemical engineer, and our esteemed CEO Akhtar Zaidi, and Marketing and strategies expert Ali Zaidi have been instrumental in our family's success. Their combined expertise and passion for advancing skincare technology have propelled us forward, shaping our commitment to quality and innovation.

Addressing Industry Gaps 

In our journey, we've observed a significant gap in the online cosmetic industry. Many are misguided by overwhelming choices and misleading information. At Coverage, we stand as educators, dedicated to demystifying the complexities of skincare. Our mission is to empower you with knowledge, ensuring informed decisions about your beauty and wellness.

Innovation at the Core

As a brand founded by a chemical engineer, innovation is in our DNA and we ensure that each product is a blend of cutting-edge science and time-tested traditions. We don't just follow trends, we set them.

Dedication to Excellence

At Coverage, we are not just in the skincare business, we are craftsmen of confidence and architects of beauty. Our unwavering dedication to excellence sets us apart. As a family-owned and operated business, we take pride in delivering products that reflect our values – quality, authenticity, and efficacy.

Our Promise 

Coverage is more than a skincare brand; it's a promise of authenticity and care. We understand the diverse needs of your skin and are committed to providing solutions that go beyond expectations. Your journey to beautiful, healthy skin starts with us.
Join us in celebrating the legacy of the Zaidi family, and embrace the transformative power of Coverage. Experience skincare crafted with expertise, dedication, and love.